Resources & Insights
Generate more leads and money with the latest insights from Content Conquered
RESOURCES
How ShiftCare Increased Organic Traffic By 92% and Expanded Its Market Reach with Content
See how Content Conquered’s Managed Content Service helps ShiftCare build its brand in new markets and drive business results through content.
Streamline Content Creation with an Article Brief Template
Great content doesn’t happen by chance. Use our article brief template to set yourself up for success.
How Pure Storage Scaled Up their Content Marketing Output while Cutting Down on Stress
See how Content Conquered’s Managed Content Service helps Pure Storage meet its aggressive SEO and publishing goals.
13 Quality Standards for Blogging: A Pre-Publish Checklist
13 Quality Standards for Blogging: A Pre-Publish ChecklistThe best practices listed here are the 13 Quality Standards we use in Content Conquered’s review process before articles go to our clients. Make sure every box is checked before publishing your next article to...
How to Create a Brand Tone of Voice (TOV) Guide
How to Create a Brand Tone of Voice (TOV) GuideCreating a consistent brand experience across channels and platforms is an important part of positioning your company as a memorable, reputable leader within your space. But when you have multiple internal and external...
LATEST
Content Amplification: Why Plan for Promotion From the Start
Creating high-quality content takes a lot of time and research. So why put all that effort in without a clear plan for getting it in front...
Selling the Value of Content Marketing to the C-Suite
Heading into 2023, one in six marketers said their biggest challenge would be to secure, gain, and retain stakeholder support for their...
Our Perspective on AI Content
We’re no longer on the cusp of an AI revolution in content marketing — it has well and truly arrived. Three out of four marketers already...
Content Marketing ROI: Can You Really Prove Content’s Value?
It seems we all implicitly understand the value of high-quality content. According to SEMRush, an astonishing 97% of brands say content...
Content Marketing for Hospitals: How to Reach & Engage Online Audiences
The “consumerization” of healthcare in the US is far from a new trend. But it’s having an increasingly significant impact on the way...
Content Marketing for Banks: How to Engage & Educate Your Audience
Traditional retail banks face wide-ranging challenges when it comes to building meaningful relationships with customers and reaching new...
5 Content Marketing Metrics That Go Beyond the Basics
No one ever publishes a piece of content and says, “I don’t care if a single person reads this.” To put it another way, we’ve all got...
Creating Content for the Consideration Stage of the Buyer’s Journey
A buyer’s journey can be hard to understand. As marketers, we like to paint the picture of a smooth progression that goes something like...
What Is Gated Content and Why Should You Care?
No one does content marketing for the sake of it. Every campaign has a purpose. For 36% of marketers, that purpose is to generate leads....
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