You know you need stellar online content to win at today’s digital marketing game. But while there are tons of different places to hire writers — from freelance marketplace sites like Guru, Freelancer.com and Upwork to location- or industry-specific job boards like San Francisco’s Craigslist, Built In Boston and the ProBlogger Jobs Board — identifying the right writer for your needs can be difficult.
How can you tell which of the thousands of writers out there will do the best job on your project? If every writer claims to provide expert-level content, how can you tell who will really deliver and who’s only bluffing?
The 10 questions below won’t guarantee you’ll make the perfect hire, but they’ll dramatically cut down the time you spend working with inexperienced writers who won’t meet your needs: